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Get Found Online

Everyone knows, your position in search engine results is critical.  75% of people never scroll past the first page.  If you aren't on it, you're invisible.

 

Two factors drive your rankings:  content and technology.  More importantly, the evaluation criteria and credibility are changing.  "Get-seen-quick" schemes will be penalized.

Refer to Google's Webmaster Guidelines to begin evaluating your current position

Click to view Google's current Webmaster Guidelines

 

 

 

What you can do to improve your rankings:

 

 

Build for Users

Conform to Guidelines

Keep Content Fresh




Build your content around users - it must be relevant.  Also remember that more users search with mobile devices than PCs. Adhere to published best-practices - from both a technological and a content-based perspective. Your website should allow frequent updates without a lot of technical drama.  Social Media enhances that flexibility, and amplifies your rankings.

 

 

 

 

Content, Community and Social Media are critical to today's measurements for relevancy and freshness.  However, crawlers and search engines are still technical tools.  You need to do everything possible to make it easier for them.  Lastly, today's users access the web with mobile devices.  If you aren't optimizing for them, you're not only neglecting your audience, you're harming your rankings.

 

 

Contact us for an SEO Assessment

CONTACT US

to discuss an Assessment

 

Or, see below for more detailed information...

 

 

NEXT:  See how technology works to improve Inbound Marketing and increase your company's leads ==>







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